The White Company online shopping
Chrissie Rucker loves white. She loves it because it symbolises style, luxury, and indulgence; it represents the pure joy of simple pleasures and uncomplicated happiness. More than two decades ago, Chrissie dreamt of creating a company that could capture that delight of simplicity and luxury, affordably. And so, The White Company was born. With an emphasis on style over fashion, The White Company specialises in an array of indulgent essentials, from its iconic high thread count bedding to baby grows, homeware to women’s clothing. When you buy something from The White Company, you are buying more than an item; you are investing in indulgent, stylish quality designed to last through time and transcend fashion.